pISSN: 2723 - 6609 e-ISSN: 2745-5254
Vol. 5, No. 10, October 2024 http://jist.publikasiindonesia.id/
Indonesian Journal of Social Technology, Vol. 5, No. 10, October 2024 4696
The Role of Social Media Functions in Enhancing Knowledge
Sharing with User Engagement and Information Quality
Natalia Kristian1*, Dana Indra Sensuse2, Sofian Lusa3
Universitas Indonesia, Indonesia
Email: [email protected]1*, [email protected]2, [email protected]3
*Correspondence
ABSTRACT
Keywords: social media-
enabled knowledge
sharing, social media
platforms, knowledge
sharing.
In today's digital age, social media has become the main
platform for sharing information and knowledge. However,
the main challenges faced are ensuring the quality of
information shared and increasing user engagement on these
platforms. This research aims to investigate the functions of
social media platforms that support effective knowledge
sharing, with a focus on user engagement and information
quality. The method used is a Systematic Literature Review
(SLR) to analyze relevant studies related to social media
functions and their impact on knowledge sharing. Data was
collected from databases such as ACM Digital Library,
IEEE Xplore, ScienceDirect, and Scopus, with analysis
using a thematic analysis approach. The results show that
various functions, such as content creation and curation
tools, user interaction and feedback mechanisms,
community development and gamification elements, and
knowledge filtering and recommendation systems,
contribute significantly to the creation of a positive
knowledge-sharing environment. This research highlights
the great potential of social media in improving the quality
of information shared. However, it was also found that the
effectiveness of these functions may vary depending on the
type of platform and the characteristics of the audience using
the platform. For future research, it is recommended to
further investigate the functions that are most influential in
specific contexts, as well as how the interactions between
these functions, user behavior, and information quality are
interconnected.
Introduction
In today's digital age, social media has become one of the most important platforms
for sharing information and knowledge. It serves as a powerful tool that facilitates
communication and knowledge exchange, ranging from personal to organizational levels.
Knowledge sharing through social media offers various benefits that can enhance
effectiveness and efficiency in an organization. Organizational stakeholders are
Natalia Kristian, Dana Indra Sensuse, Sofian Lusa
Indonesian Journal of Social Technology, Vol. 5, No. 10, October 2024 4697
progressively adopting social media as the primary channel for knowledge-sharing
interactions (Yaqub & Alsabban, 2023). Millions of users around the world now rely on
social media to get the latest news, interact with others, and share experiences.
Statistics show that as of January 2020, there were 4.54 billion active Internet users,
accounting for 59% of the global population. Social media use has become an integral
element in the lives of many people around the world. In 2019, there were 2.95 billion
active social media users, and this figure is expected to increase to nearly 3.43 billion by
2023. This data highlights the significant role social media plays in facilitating knowledge
and information sharing, as well as its impact on the daily lives of modern people
(Dwivedi et al., 2021).
The emergence of social media platforms has opened up new avenues for
knowledge exchange, overcoming geographical and temporal boundaries that previously
hindered communication. Through knowledge sharing, these platforms facilitate users to
eliminate time and space limitations, create multimedia-based content, and provide a
simple interface. In this way, even non-specialized individuals can share information and
connect easily. (Kwayu et al., 2021).
However, behind this convenience, there are significant challenges regarding the
quality and credibility of the information being shared. (Ali Adeeb & Mirhoseini, 2023)
Suggests that the increasing volume of information in circulation makes it difficult for
many users to distinguish between accurate and inaccurate information. This situation can
lead to the spread of misinformation and reduce the level of trust in various information
sources. (van der Meer & Hameleers, 2024). Therefore, the effectiveness of knowledge
sharing on social media platforms depends not only on user behavior but also on the
functions offered by the platform itself.
This research aims to investigate a literature review of the functions on social media
platforms that are most effective in enhancing knowledge sharing. There is previous
research presented by (Ahmed et al., 2019), which conducted a systematic review of the
use of social media in knowledge sharing. This research shows the importance of
analyzing and categorizing published papers, covering a wide range of research topics,
including user behavior in knowledge sharing, the utility and benefits of social media,
and the various platforms and tools used. The main focus of the reviewed studies is how
social media affects user behavior in knowledge sharing, which in turn indicates the
direction of further research needed in this area.
The novelty of this study lies in its focus on knowledge sharing through social
media by considering two crucial elements, namely information quality and user
engagement. In this regard, information quality is crucial as accurate and reliable
information supports better learning and decision-making processes. On the other hand,
user engagement, measured through participation and interaction, plays an equally
important role. This engagement not only encourages knowledge exchange but also helps
validate the information being shared. (Atallah et al., 2023).
By exploring the functions that can improve information quality and user
engagement, this research aims to contribute to a deeper understanding of the role of
The Role of Social Media Functions in Enhancing Knowledge Sharing with User Engagement
and Information Quality
Indonesian Journal of Social Technology, Vol. 5, No. 10, October 2024 4698
social media in knowledge management. Understanding these functionalities is crucial
for designing more effective social media platforms, to support better knowledge sharing
within organizations and online communities. This research is expected to provide
valuable insights for social media platform developers, policymakers, and researchers
interested in the dynamics of knowledge sharing in the digital age. Therefore, the main
objective of this research is to investigate the role of social media functions in promoting
effective knowledge sharing, by placing a focus on information quality and user
engagement.
Method
In this study, a Systematic Literature Review (SLR) method has been used to deeply
investigate meaningful studies related to functionalities of different social media and
knowledge sharing as well as the positive impact of the social media functionalities on
knowledge sharing. The SLR will take a systematic and explicit approach, thus enabling us
to amalgamate the results from current research and address gaps in the knowledge domain
of interest. We will conduct a systematic review of the literature by searching relevant digital
databases, including the ACM Digital Library, IEEE Xplore, ScienceDirect, and Scopus.
Create a research string including social media, knowledge sharing, and platform features-
related keywords. The research question of this research is:
What functionalities on social media platforms are most effective for knowledge
sharing in terms of information quality and user engagement?
A two-step selection process will be implemented. Two independent reviewers will
initially screen the search results based on titles, abstracts, and keywords. Any disagreements
will be resolved through discussion or by consulting a third reviewer. Following this initial
screening, the full text of shortlisted articles will be reviewed for final inclusion based on the
defined criteria.
To analyze the data, we will employ a thematic analysis approach. This approach
allows us to identify recurring themes and concepts related to functionalities that promote
information quality and user engagement in knowledge sharing. Qualitative data analysis
software or a manual coding approach will be used to categorize and synthesize findings from
the included studies. Through this SLR, we aim to identify and categorize the functionalities
on social media platforms that most effectively contribute to knowledge sharing in terms of
information quality and user engagement.
Table I
Journals Being Used for SLR Analysis
No Title Year Authors
1 Measuring the Use of
Social Media Networks
(SMNs) in Knowledge
Sharing, by Using Social
Cognitive Theory (SCT)
A Study Conducted in
Some Iraqi Universities
(Jader, 2021)
2021 Ahmed
Muyasser Abed
Jader
Natalia Kristian, Dana Indra Sensuse, Sofian Lusa
Indonesian Journal of Social Technology, Vol. 5, No. 10, October 2024 4699
2 Knowledge management
and its use in an
industrial enterprise
2023 Erika
Skvarekova
3 Linearization and
discretization risks in
knowledge management
(Klemichen et al., 2022)
2019 Constantin
Bratianu
4 Uninformed or
Misinformed in the
Digital News
Environment? How
Social Media News Use
Affects Two Dimensions
of Political Knowledge
(Haugsgjerd et al., 2023)
2023 Atle
Haugsgjerd,
Rune Karlsen,
Kari Steen-
Johnsen
5 Impact of Social Media
Education on
Antimicrobial
Stewardship Awareness
among Pharmacy,
medical, and nursing
Students and
Residents [11]
2023 Hanine
Mansour, Hani
Dimassi,
Wissam K
Kabbara
6 Enhancing
Organizational
Performance through
Social Media Use and
Knowledge Management
(Mehmood et al., 2020)
2020 Khawaja
Khalid
Mehmood,
Farkhandah
Batool,
Nadeem
Ahmed Sheikh
7 The Effect of Knowledge
Management on the
Sustainability of
Technology-driven
Businesses in Emerging
Markets: The Mediating
Role of Social Media
(Tajpour et al., 2022)
2022 Mehdi Tajpour,
Elahe Hosseini,
Maliheh
Mohammadi,
Behrooz
Bahman-Zangi
8 The Use of Social Media
as a Source of Religious
Knowledge Among
Doctors in Makassar,
IndonesiaClick or tap
here to enter text.
2019 Mahmuddin,
Abdul Halik
9 Innovations in Human
Resource Management:
Impact of Social Media
Use on Employees’
Performance[15]
2020 Maan Ali
Alkhateeb,
Rania Ahmad
Abdalla
10 The Mediating Role of
Knowledge Creation
Processes in the
2022 Ignacio
Cepeda-
Carrión, Jaime
The Role of Social Media Functions in Enhancing Knowledge Sharing with User Engagement
and Information Quality
Indonesian Journal of Social Technology, Vol. 5, No. 10, October 2024 4700
Relationship Between
Social Media and Open
Innovation (Cepeda-
Carrion et al., 2023)
Ortega-
Gutiérrez
11 Awareness, knowledge,
attitude, and use of social
media among librarians
and in libraries of
medical colleges of
Punjab: A study[17]
2020 Shinderpal
Kaur, Rajeev
Manhas
12 Factors That Influence
Employees’ Intention to
Use Enterprise Social
Media as Knowledge
Sharing Media[18]
2019 Jeanifer
Gunawan,
Fergyanto E.
Gunawan
13 Association between
exposure to social media
and knowledge of sexual
and reproductive health
among adolescent girls:
evidence from the
UDAYA survey in Bihar
and Uttar Pradesh,
India[19]
2022 R. Saha, Pintu
Paul, Sanni
Yaya,
Aduragbemi
Banke-Thomas
14 Knowledge Sharing
through Social Media
Platforms in the Silicon
Age[20]
2023 Muhammad
Zafar Yaqub
15 Overview of knowledge
management in
EURAD[21]
2022 T. M. Beattie,
Niels Belmans,
P. Carbol
16 Increasing biodiversity
knowledge through
social media: A case
study from tropical
Bangladesh[22]
2023 Shawan
Chowdhury,
Upama Aich,
17 Knowledge and
awareness of the role of
social media in
managing COVID-19
among the general
population questionnaire
study[23]
2020 S. B. Shankari,
Leslie Rani,
Brundha,
Somasundaram,
J.
18 Internal Medicine
Physicians and Social
Media: Knowledge,
Skills, and Attitudes.[24]
2020 Mohammed
Nadir Bhuiyan,
Jose R.
Medina-
Inojosa,
19 Linking ict in knowledge
management in
organizations[25]
2023 Diana Mireya
Cuéllar
Sánchez
Natalia Kristian, Dana Indra Sensuse, Sofian Lusa
Indonesian Journal of Social Technology, Vol. 5, No. 10, October 2024 4701
20 Social network sites and
acquiring current affairs
knowledge: The impact
of Twitter and Facebook
usage on learning about
the news[26]
2019 Mark Boukes
21 Effect of Social Media
on Learning
Effectiveness:
Examining the mediating
role of the Socialization,
Externalization,
Combination,
Internalization, and
Knowledge sharing.[27]
2021 R Hemalatha
22 Social Media Analysis to
Enhance Sustainable
Knowledge
Management: A Concise
Literature Review[28]
2023 Ahmad
Alghamdi,
Salvatore F.
Pileggi, Osama
Sohaib
23 The Impact of Social
Media on Knowledge
Creation, Innovation,
and Performance in
Small and Medium
Enterprises[29]
2020 Merry Mita
Moy, Eko
Ruddy
Cahyadi, Elisa
Anggraeni
24 Social media as a source
of knowledge about
health
nursing students[30]
2022 Iwona Oskędra,
Katarzyna
Wojtas
25 Social media affordances
in sense-making and
knowledge transfer[31]
2022 Fradreck
Nyambandi, A.
C. de la Harpe
Results and Discussion
Social media has now developed into a highly effective platform for information
and knowledge dissemination. With easy and quick access, users can access a wide range
of information from around the world, which facilitates them to discover, collect, and
share knowledge according to individual interests. However, for this knowledge sharing
to be effective, social media needs to offer functions that support information quality and
user engagement.
There are several systematic literature reviews (SLRs) that have identified various
functionalities on social media platforms that can improve knowledge sharing in terms of
information quality and user engagement. The first is on Content Creation and Curation
Tools. Social media platforms that offer these tools help users to curate knowledge in a
structured and informative format. Features such as text editors, multimedia upload
options, and tagging capabilities give users the necessary tools to create content that is
accessible to a wide audience. Tagging, for example, helps categorize content by certain
The Role of Social Media Functions in Enhancing Knowledge Sharing with User Engagement
and Information Quality
Indonesian Journal of Social Technology, Vol. 5, No. 10, October 2024 4702
keywords, which makes it easier for other users to find and understand the information.
In addition, reputation systems, such as badges or award points, provide incentives for
users to produce high-quality content. When users' contributions are recognized through
such tokens of appreciation, they are more encouraged to create accurate and informative
posts.
Another crucial function is user interaction and feedback mechanisms. Social media
that facilitate users to interact through comments, ratings, and discussions create a space
for collaboration and a sense of community. Comment fields, for example, provide
opportunities for users to ask questions, provide additional insights, or correct errors in
disseminated information. In addition, the rating system helps users to assess the
credibility of content based on feedback from others. The discussions and debates that
take place within these platforms allow knowledge to be continuously refined and
updated, creating a dynamic information-sharing ecosystem where content is constantly
evaluated and enriched.
Third, social media functions in Community building and Gamification. Social
media platforms that provide features such as groups and forums create spaces for users
with similar interests to have more in-depth discussions on certain topics and learn from
each other's experiences. These groups and forums become community platforms where
the interactions tend to be more active and fruitful, strengthening the sense of community
and enriching collective knowledge. In addition, the implementation of gamification
elements such as points, badges, and leaderboards brings excitement and healthy
competition, encouraging users to more actively participate in knowledge sharing. Users
who are rewarded for their contributions are more encouraged to continue sharing quality
information and take part in discussions.
Another important function is knowledge filtering and recommendation systems,
which play a major role in helping users sift through the overwhelming amount of
information on social media. Platforms that provide the option to filter content help users
to personalize the display based on their chosen topics or trusted sources, so that
individuals only get information that is relevant to their interests and needs. In addition,
recommendation systems powered by algorithms can analyze user behavior and
preferences, and then suggest content that is deemed useful and relevant. This way, the
knowledge-sharing experience becomes more targeted and tailored to individual interests,
creating a more productive environment for learning and sharing information on social
media.
The impact of features on social media platforms on information quality and user
engagement is significant, as highlighted in several studies. The features available on
these platforms are proven to improve the quality of information and encourage active
user engagement in knowledge sharing.
Information quality improves on platforms that provide various tools for content
creation, user interaction, as well as knowledge filtering mechanisms. These content
creation tools help users to share information in a clear and structured manner, which in
turn helps to improve information quality standards. Interaction between users through
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Indonesian Journal of Social Technology, Vol. 5, No. 10, October 2024 4703
comments or discussions provides an opportunity to conduct fact-checking, identify
reliable sources, and refine knowledge collaboratively. In addition, the knowledge
filtering function within the platform helps users avoid information overload and find
more credible sources of information.
On the other hand, user engagement also increases with features that support social
interaction, community building, and gamification elements. Interaction mechanisms
such as comments, discussions, and Q&A forums create a dynamic environment, which
encourages users to be active in sharing and exchanging knowledge. Features that support
community building reinforce a sense of belonging and motivate users to contribute with
their insights and expertise. Meanwhile, gamification elements add a fun competitive
aspect, providing more incentive for users to actively engage and share valuable insights.
It follows from these findings that social media has great potential to create a
positive knowledge-sharing environment through the various functionalities available,
such as content creation tools, curation, interaction, feedback, community building,
gamification, knowledge filtering, and recommendation systems. These features
significantly contribute to improving the quality of information shared and encouraging
user engagement, thereby enriching the process of collaboration and sharing reliable and
useful insights on social media platforms.
Conclusion
Social media platforms have the potential to be powerful tools for knowledge
sharing. This SLR identified various functionalities that can significantly enhance
knowledge sharing in terms of information quality and user engagement. These
functionalities include content creation and curation tools, user interaction and feedback
mechanisms, community building and gamification elements, and knowledge filtering
and recommendation systems.
By providing users with the means to create well-structured content, engage in
meaningful discussions, and discover trustworthy information, social media platforms
can foster a dynamic knowledge-sharing ecosystem. However, it is important to
acknowledge the limitations of this research. The effectiveness of these functionalities
can vary depending on the specific platform and its audience. Additionally, factors
beyond functionalities, such as user demographics and content domain, can influence
information quality and user engagement.
The Role of Social Media Functions in Enhancing Knowledge Sharing with User Engagement
and Information Quality
Indonesian Journal of Social Technology, Vol. 5, No. 10, October 2024 4704
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