Michellia Maitri Ratana
Jurnal Indonesia Sosial Teknologi, Vol. 5, No. 7, July 2024 3370
Consumption indicators are starting to improve. People's purchasing power has
shown an accelerating trend compared to before the pandemic. After the spread of the
Delta variant, the epidemic was successfully controlled, people began to return to work,
and the business world began to develop. The dynamics of economic growth show that
health recovery is the main factor in economic recovery. One of the interesting things is
the change in people's behavior during the pandemic. Creating a new paradigm in society
regarding the importance of maintaining health. People are now increasingly aware of a
healthy lifestyle. They try to increase physical endurance by exercising, eating nutritious
food, and taking vitamins and supplements. The demand for vitamins and nutraceuticals,
especially those derived from natural herbal ingredients, shows a significant increasing
trend (PT Industri Jamu dan Farmasi Sido Muncul, 2021).
Global economic uncertainty in 2022 has had a negative impact on the domestic
economy. Disruptions in global supply chains have triggered a surge in commodity and
raw material prices and impacted foreign exchange rates. The government's decision to
increase fuel prices also causes an increase in the price of basic necessities, eroding
people's purchasing power.
Global dynamics certainly have an impact on the Indonesian economy. Based on
data from the Central Statistics Agency (BPS), Indonesia's full-year inflation rate in 2022
reached 5.51%, higher than 2021 of 1.87% and 2020 of 1.68% (Central Statistics Agency,
2022). This increase in inflation is mainly due to the continued impact of the fuel price
adjustment policy and non-subsidized LPG prices, especially the impact on the price of
basic commodities and transportation costs.
Conclusion
PT Industri Jamu dan Farmasi Sido Muncul (PT SIDO) shows a healthy financial
condition based on an analysis of financial ratios from the report for the last five years.
Current Ratio analysis from 2019 to 2023 shows that PT SIDO has always achieved the
industry standard set by 2 times, indicating good liquidity. Likewise, the Quick Ratio has
always reached the industry standard of 1.5 times, confirming a strong liquidity position.
In 2019, PT SIDO's Fixed Asset Turnover value was inefficient because it was below the
industry standard by 2 times. However, in 2020, this value increased and reached the
industry standard, indicating better efficiency. Meanwhile, PT SIDO's Total Asset
Turnover from 2019 to 2023 is below the industry standard by 5 times, indicating less
than optimal efficiency in the use of the company's total assets.
PT SIDO also shows financial stability with a Debt Ratio that is always below the
industry standard of 35%, and a Debt Equity Ratio that is always below 90%. These two
ratios indicate good debt management. In terms of profitability, PT SIDO's Net Profit
Margin has always reached the industry standard of 20%, and Return on Asset has always
been in the range of 0.5% to 1.25%, indicating a stable profit from the assets owned.
Return on Equity has also always reached the industry standard of 5% to 12.5%,
indicating good returns for shareholders. Although in 2020 PT SIDO's financial
performance experienced several declines due to the Covid-19 pandemic, the company