Application of Personal data protection on electronic signatures in Indonesia
Jurnal Indonesia Sosial Teknologi, Vol. 5, No. 5, Mei 2024 2431
& Widiatno, 2020). This revolution has integrated the physical, digital, and biological
worlds unprecedentedly (Azzani, Purwantoro, & Almubaroq, 2023).
Digital transformation is also an essential part of the Industrial Revolution 4.0.
Digital transformation refers to integrating digital technology into all aspects of a
business, fundamentally changing how it operates and delivering new value to customers
(Budiyatno, 2023). This process involves using digital technologies such as cloud
computing, mobile computing, big data, Internet of Things (IoT), and artificial
intelligence (AI) to create new opportunities and improve operational efficiency
(Cahyadi, 2020).
The development of digital technology has brought about a massive transformation
in the global entertainment and media industry. According to PwC's report, the industry's
total revenue jumped 5.4% in 2022 to US$2.32 trillion, despite slowing down from 10.6%
growth in 2021 as the economy and industry recovered from the COVID-19 pandemic.
While revenue growth is projected to slow in the next five years to 2027 due to weaker
consumer spending, the entertainment and media industry is expected to reach a value of
US$2.8 trillion by 2027 (Rosadi, 2016). Digitalization is increasingly dominating, with
an estimated share of digital revenue reaching nearly 71% of total industry revenue by
2027, up from 55.2% in 2018. In addition, global internet access will approach a US$1
trillion market as data consumption nearly triples from 2022 to 2027 (Damayanti,
Setiawan, & Firman, 2024). The prospect of massive growth in regions such as Asia and
opportunities in hot sectors such as advertising, gaming, and emerging technologies such
as generative AI will be critical drivers amid adjusted expectations and weakening
consumer purchasing power.
Sectors that have experienced a significant increase in the use of information
technology include:
1. Financial and Banking Sector: According to a report from Deloitte, most financial
institutions have adopted technologies such as mobile banking, digital payments,
artificial intelligence, and blockchain to improve efficiency, security, and customer
experience.
2. Healthcare Sector: Digital transformation in healthcare has become a significant
necessity, with the adoption of technologies such as electronic medical records,
telemedicine, and health data analytics to improve quality of care and operational
efficiency.
3. Education Sector: The use of technology in education, such as online learning, video
conferencing, and learning management platforms, has increased significantly during
the COVID-19 pandemic.
Government Sector: Governments worldwide have adopted information technology
to improve public services, transparency, and civic participation through initiatives such
as e-government and open data.
According to a McKinsey Global Institute analysis covering over 800 jobs and
2,000 work activities, digitization and process automation have great potential to increase
productivity and efficiency in various industries (Dermawan, 2021). Globally, nearly half